Celebrity Big Brother reveals the talent to heat up ratings

Celebrity Big Brother hit the air on Thursday 6th January as Channel 5 commenced its second broadcast of the show in six months. Last night, former Big Brother contestant Brian Dowling introduced the new cast he expects will spice up interest in the flagging reality TV show for its second series since Channel 4 dropped the show due to poor ratings.

It wasn't difficult to spot what the Channel 5 executive believe will turn viewers on, disgraced X Factor contestant Frankie Cocozza has been thrown a lifeline and will get the chance to cause mayhem with Playboy twins Kristina and Karissa Shannon. The playful glamour girls don't mind sharing as they proved when famously moving into the Playboy Mansion in 2008 to become two of Hugh Hefners three girlfriends. The twins look likely to hot things up in the Celebrity Big Brother house and they bring an impressive fan base, witnessed when their appearance in The Girls Next Door attracted a record 2.4 million viewing audience. The twins presence in the house could bring some saucy gravy to Celebrity Big Brother ratings which averaged 3 million in its previous series.

The fuse may have been lit for some long running arguments between Ryan Giggs kiss-and-tell sister-in-law, Natasha Giggs and Page 3 model Nicola McClean. Married to Kettering Town FC player Tom Williams, Natalie is an outspoken WAG who is not afraid to have get involved in a spat. She has a history of tweeting her disapproval at girls who sell their stories on footballers, so Natasha will fall right onto Natalie's radar. The pair may be at the forefront of Paddy Power's thinking when they cut their odds for a physical fight to take place in the house from 10/1 to 6/1.

Former Eastender, Natalie Cassidy who played Sonia, is looking to raise her profile despite featuring in a few stage shows since leaving the BBC soap. Natalie drew the short straw in the opening programme, she was fitted with an earpiece and had to follow Big Brothers orders, including giving the talentless Frankie a kiss on the lips. Frankie will be grateful for more of the same from some of the other ladies, including Irish model Georgia Salpa. He'll need to watch his step with designated house mother Denise Welch who is one of the stars of daytime TV show Loose Women.

Georgia recently made the headlines for dating Calum Best and following their recent break up when Calum was caught two-timing the Greek born model, Paddy Power is betting 3/1 that viewers will see her cry real tears while sharing her story with the housemates.

The girls get their own eye candy in the shape of So Solid Crew's Romeo Dunn, who joined Hollywood actor Michael Madson and womanising Kirk Norcross. Norcross tool the opportunity to confirm has has left The Only Way Is Essex in order to strut his stuff in the Celebrity Big Brother house. Rugby hunk Gareth Thomas retired from the sport after coming out as gay in 2009 and has joined the house along with Pineapple Studio star Andrew Stone. Not one to hide his light under a bushel, former dance instructor Stone reckons he is more talented than Justin Timberlake and claims to be a lead singer and songwriter of a band still waiting to make an impression of the public - he's sure to divide opinion inside and outside the Celebrity Big Brother house.

The bookies have made Natalie Cassidy the early favourite to win Celebrity Big Brother and she is available at odds of 11/4 with a few bookmakers including Betfred who also go best price for second favourite Kirk Norcross. Gareth Thomas who was voted top of the Pink List in 2010 and won Stonewall's hero of the year in another leading contender in the betting with the best odds of 11/2, again available at Betfred.